That is, company culture. Whether you ignore it or not, your company has a culture. Some managers may diminish the importance of paying attention to company culture. After all the employees have job descriptions, job training, an employee handbook and supervisors to oversee activities. But ignoring culture is done at your own peril. And just because you ignore it, it doesn’t mean you don’t have one. And the culture that evolves on its own may be causing hidden costs like frequent turnover, an inability to keep or attract good people, frequent hiccups in production or quality, or ever more expensive, employee legal actions.
Don’t let your culture go feral. Step back and consider how more engaged, passionate and motivated employees could open new opportunities for growth, profitability and innovation, while making your business a place where the best people in their field of expertise seek you out. And if you don’t know where and how to start out, seek professional help, give Insyte a call.
– Bob Kosobucki, P.E. – Consultant, Insyte Consulting
Bob Kosobucki, a member of the Insyte team since 2003, specializes in helping companies strategize, plan and implement revenue growth. His experience includes VP positions in domestic and international sales and marketing, business unit management, engineering and operations with private, public and start-up companies in Silicon Valley, Austin, Dallas and Rochester. He is a licensed Professional Engineer and earned a BSEE from Cornell University and an MBA from the University of Michigan.